COIRÓN

One of the things I believe in most deeply is community. The way we show up for each other. The way the people around us make our work possible, and the way we can do the same for them. Today I want to show up for a friend.

His name is Pie Aerts. He is a photographer from Amsterdam who I first discovered through Instagram a few years ago, watching his images move in that quiet, almost imperceptible way that made you feel like you were witnessing something sacred. I reached out. We started talking. A friendship grew from that, the kind that forms between people who are chasing similar things through different mediums.

Last year Pie flew to Mexico City to join me for The Overview Effect Concert. Having him there, sharing that space and that energy with someone whose work I admire so deeply, was one of the more meaningful moments of that night for me. That is what community does. It shows up.

Now it is my turn to show up for him.

Pie has spent six years in the furthest corners of Chilean Patagonia documenting a vanishing world. The men he followed are known as puesteros, solitary ranch workers who spend entire lifetimes alone in remote cabins, tending cattle on land they will never own. Over six years and countless returns, Pie and director Matias Bolla earned the trust of these men until something extraordinary happened. The stoic curtain of that culture gave way, and these men began to speak, many of them for the first time, about the things they had carried in silence for decades. What emerged is a meditation on time, on resilience, on the dignity that lives inside a life the rest of the world has forgotten.

That work is now becoming a book. It is called COIRÓN, named for the native grass of the Patagonian pampa that survives where little else does.

I sat with Pie for a conversation about all of it, and I’d love for you to watch it.

The Kickstarter campaign for COIRÓN has 6 days left. This is the moment to make it real. A signed first edition copy starts at €70, printed in Italy this summer and shipping in August. And 5% of every book sold goes toward building retirement homes for the puesteros in the communities where this project was made.

Please back it, share it, and help bring this beautiful work into the world.

Campaign closes March 4th.

Thank you always for lending me your ears, hearts, and minds.